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When I got into business I wanted to build a company Cheap Nike Air More Money Men's British Pound Grey , which helped people and provide a product and service that people loved and were willing to pay for; one I would not have to sell or convince anyone of. Something that people truly wanted to extend and enhance their pursuit of happiness. I found the perfect service that everyone wanted and where sales were not really needed at all. In addition I found a way to allow my team to reap the rewards of delivery of that service to the masses.


Franchising accomplishes all those goals for me. Franchising is the hardest business in the World. You have to be a coach, a psychologist, a lawyer, a strategic planner, a king Cheap Nike Air More Money "French Euro" Men's Navy , a marketer, a janitor, a grandfather, sounding board, and a mentor. The pressure is on and if you make a mistake there is no one to blame Cheap Nike Zoom Fly Men's Neutral Indigo , it is all on you. People give you their life savings; real people who have real families, real needs and need to make money. If you underestimate your competition, miss a market opportunity, pick the wrong franchisees, you can destroy everything you've created. The stakes are high; but it is rewarding and challenging. Do I have any complaints Cheap Nike Zoom Fly Sepia Men's Stone , no? Would I do it again? HELL YES. For the right Team I will go to hell and back. And I may have to, judging by the incessant litigation and over regulation in our civilization today.


Ray Kroc was right to name his book "Grinding it Out" because that is exactly what its about. My hat goes off to those greats who came before me. Most people will never experience what they have, what I have, or have the perseverance to see it through. As I read their biographies, the similarities are so close to home it is scary. Most people give up right before they succeed. I can't because I am not allowed to quit Cheap Nike Odyssey React Desert Sand Sail Women's Pink , I promised myself that early on in my sports career as a long distance runner, later in fundraising for non-profits, in college again in business.


I remember once I rode a bicycle from OR to Mexico to raise money for Special Olympics. I did it in six days. I remember being so tired, so cold in the rain pushing my bike because I couldn't ride any farther until I made it to my goal for that day. Later in that ride I nearly froze shaking so bad I could not hold the bike straight, but again refused to quit. Refused to give up. I think I froze the inside of my throat that early morning after riding non-stop through the cold at 20 degrees plus the wind chill factor created by peddling at 30 mph Cheap Nike React Element 87 , it still hurts to this day. I would not give up then or ever again. I kept remembering my favorite quote "Winners never quit and quitters never win." I later added to that quote "You can never lose if you never quit." This is similar to the saying; If at first you don't succeed, try, try again. It makes you proud of our past leaders with their famous quotes of ?Perseverance,? ?Press On? and ?Never, ever Cheap Nike Metcon DSX Flyknit 2 , ever, ever, ever give up.?


Why did I start my franchise company? Because I saw something no one else saw. I see a market everyone else denies exists; went out to prove it exists. We helped others reach their dreams to own their own business. Without having to endure what I have. I already did it for them. Our team would not let down those willing to go the extra distance. We will help them find a way if they are serious and they want in, we will figure it out. And so our mantra became literally 'to boldly go? and to never surrender. In this day and age those are the qualities you need if you wish to franchise and you probably need a million in start-up capital too. There is no easy way. Think on this.



Social media is the only platform where your company's brand image can change within a second. It is the only platform where you can reach out to masses, even with a tight budget. Social media gives access to companies to personally bond with the customers Cheap Nike Metcon 4 , understand what they require and how to further develop their products. Due to social media, small businesses to multinational corporations have witnessed the growth of the company at an incredible pace. Many corporates, including start-ups, are shifting towards social media marketing services due to the following reasons:
Cost-effective Tool:
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Brand image and Brand Loyalty:
Since you are in direct contact with your customers, you will be able to understand how the brand is being perceived in the market. If the customers are not happy with the services provided you can personally connect with them and solve it. This will also help in maintaining brand loyalty towards your product in the market.
Brand exposure:
This tool helps in improving the awareness of the brand in the market. Boosting posts and products amongst the target segment will help in increasing the awareness; hence, you will be able to gain new customers. The customers who have viewed your ads or posts might also create awareness through word of mouth; therefore, companies prefer Social media marketing services these days.
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